Our house has been pretty full this summer with basketball playin' teenage boys. Darius and his friends tend to hang out here when they're not on the court somewhere. I've encouraged multiple daily showers as subtly as possible with phrases like, "Soap is your friend", and "Do you know what smell girls love the most? Soap."
Sometimes, they take the hint, sometimes I light candles.
My favorite is this one by Voluspa.
The scent is Baltic Amber and it's fabulous. It kinda makes me wish I'd invented it - a little the same way I wish I'd invented kooky pens, and rubber bands shaped like animals/dinosaurs/sea creatures that kids could wear around their wrists until they cut off the circulation and turned their fingers purple.
Speaking purely from experience.
Anyway, usually, the candle can cut through the worst stinky boy smell but the other day, Baltic Amber met his match. The boys are almost constantly eating from turkey sandwiches to chocolate cake and, the other day, one of the boys' friends was making some microwave popcorn. It would have been all fine and good if he hadn't also been playing a video game and set the timer for about 7 minutes.
It doesn't take 7 minutes to make microwave popcorn. It actually takes about a minute and 40 seconds so, when Jamie finally remembered his snack, it was flaming and had filled my house with smoke and a smell the likes of which my Baltic Amber candle couldn't conquer if I'd burned a zillion of them all night long.
My clothes even smell. So does the dog.
So, the moral to the story, and my takeaway was this. Coming up with the next big thing is not as easy as it looks but sometimes, there are some obvious product ideas to avoid. For instance, I think I'd shy away from the burnt popcorn scented candle.
Probably wouldn't be my biggest seller.